Jeep Superbowl campaign, “Operation Sage Return”
There is no brand that has more vested in our nation's armed forces than the Jeep Brand. Born as military vehicle, Jeep was made to be tough, resilient, courageous and capable. The Operation Safe Return campaign launched with a two minute Superbowl Commerical made to honor, welcome back the U.S. Military and raise money for the USO.
I contributed in concept and art direction for the Superbowl commercial, designed the campaign logo, print material, building wrap and campaign guide.